EGYM Hussle and Mytime Active partner to expand corporate fitness offering

EGYM Hussle and Mytime Active have entered a long-term partnership agreement that will see all seven of Mytime Active’s fitness venues added to EGYM Hussle’s B2B fitness marketplace.

 

The collaboration aims to drive increased participation in fitness through EGYM Hussle’s employee benefits service, which is used by major employers and private medical insurers including AXA Health and Bupa. Mytime Active joins a growing list of major fitness operators, including SLM, Nuffield Health and Fitness First UK, who partner with EGYM Hussle.

 

Garry Spreadborough, Sales Director of EGYM Hussle, commented: “We’re proud to have been chosen as the corporate partner for Mytime Active. This partnership is a major win for Hussle and reinforces our position as the go-to platform for operators looking to grow their corporate fitness revenue. Together, we’ll unlock new opportunities to connect employers and their people with high-quality, accessible fitness experiences across the UK.”

 

Kelly-Anne Stead, Commercial Director of Mytime Active, adds:

“We’re excited to be partnering with Hussle to expand Mytime Active’s reach in the corporate fitness market. As more employers prioritise workforce wellbeing, this partnership will allow us to connect with a wider range of businesses in the communities we serve and provide their employees with flexible access to our facilities. It’s a great opportunity to support more people to lead active, healthy lives.”

 

The recent expansion of the EGYM Hussle network has been supported in part by EGYM’s $200 million growth capital investment, secured in August 2024 from leading investors L Catterton and Meritech Capital – an investment that valued the business at over $1 billion. Following its acquisition by EGYM in 2024, Hussle has shifted its focus entirely to the B2B sector.

 

EGYM’s portfolio includes the Wellpass corporate fitness network, which connects 17,000 sports partners with 14,000 corporate clients and is used by six million people every month across Europe and the United States of America.